goodwillKK [ˋgʊˋdwɪl] /ˈɡʊˈdwɪl/名詞1善意、好意She offered to help out of pure goodwill, expecting nothing in return.她純粹出於善意提供幫助,不求任何回報。2親善、友好關係The exchange program was designed to build goodwill between the two countries.這個交流計畫的目的是促進兩國之間的親善。3商譽、信譽商業Much of the purchase price was attributed to the company's goodwill.收購價中有很大一部分是計入該公司的商譽。